Every nonprofit at some point has to make difficult decisions about what to subsidize and what to let go. There are always limited dollars to spread around to pay for things. Where do you spread it, and how far do you go?
- For nonprofits providing services for low-income households, it is already evident that their clients could be at risk of rental scams or unaffordable “rent-to-own” or “contract-for-deed” schemes.
- More renter households means more demand for rental housing, which has pushed up rates and will continue to do so. The fact that the U.S. is in a rental affordability crisis is no surprise. Rents are routinely outstripping wages across the country.
- On the plus side, rental rights advocates may find new allies for reforms. In the past, middle class renters have been influential advocates on issues such as security deposits and landlord liability. Mobilizing middle-income renters to level the legal playing field between landlords and tenants benefits all tenants. On the other hand, mobilizing middle-income single family renters could be a challenge. The days when organizers could show up at a low-income high rise and start knocking on doors are changing.
- For place-based associations, the notion of working with renters is a whole new world. Traditionally, community-based organizations, civic associations, and development corporations viewed renters as transients and built their practice models around resident homeowners. Now, even “stable” communities are seeing higher percentages of rental housing and renter households.
Board of Governance RecruitmentAs Joyaux mentioned, board recruitment is a year-long job. You should always be on the look-out for your next member. It can be hard to decide who is the right choice and where to get started. But just as you are interviewing them, they are interviewing you, too. Joyaux gave six questions that you must ask if you’re being asked to serve on a board of governance. And even if you’re not being asked, you as the interviewer should have answers ready for these questions.
- Do you have a policy of performance expectations for board members?
- What happens at a board meeting?
- When was the last time you had a disagreement at a board meeting?
- Is there any kind of annual performance review of the board or its members?
- What are your major issues that you’re facing right now?
- Why me? How can I help you address your needs?
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- Donor Databases for Small Nonprofits
- Donor Databases for Medium-Sized Nonprofits
- Donor Databases for Large Nonprofits
1. Donor Databases for Small NonprofitsAs a small nonprofit, your budget doesn’t have much room to, well… budge. But just because money might be tight doesn’t mean you should sacrifice comprehensive donor management tools! Like their larger counterparts, smaller nonprofits should use a donor database that allows them to gain insight into their constituents to design more strategic donor engagements. These software options are well-suited for nonprofits who don’t need an extensive array of fundraising tools, but who still require the functionality of a database that an Excel spreadsheet can’t provide.
Fundly CRMFundly CRM’s donor management features can help nonprofits better engage their current supporters while looking toward the future to grow their database and expand their fundraising strategies. Not only does Fundly CRM provide your nonprofit with a robust donor database, but this software will also give you access to useful fundraising and marketing tools, including membership management, unlimited email communications and event fundraising features. Best of all, Fundly CRM can grow with your nonprofit, so you won’t have to restart your search for a new CRM anytime soon. All of their software packages come with unlimited user access, but you can easily size up as your contact list expands. Fundly CRM’s pricing starts at a manageable $60 per month (or $600 annually). Check out their price levels on their website or contact Fundly to learn about discounted or customized pricing. Bonus: Fundly is also famous for their wealth of fundraising resources available for free on their website. Check out their guide to nonprofit CRMs as just one example (and learn more about the importance of a solid donor database).
BatchBookThe self-proclaimed “best small business CRM,” Batchbook can help your nonprofit organize your contacts, build better relationships with your donors and collaborate with your team members. Their interface is designed to be accessible and user-friendly for even the least tech-savvy organizations, so you’ll never have to worry about losing your way while navigating your donor database. Plus, Batchbook enables you to store your contacts in the cloud, so you’ll have total database access no matter where you are. To get started with Batchbook, take a test drive with their 30-day free trial. If you decide to purchase the software, BatchBook starts at $35 per month for an unlimited number of users.
DonorSnapIn addition to their donor database, the multiple reporting tools offered by DonorSnap help make this donor management system unique. From standard reporting to QuickBooks integration and more, up to five different reporting tools are offered. You can also use DonorSnap to create custom goals based on metrics that matter to your nonprofit; then, track those goals within your database to see your progress in real time! DonorSnap only costs $39 per month for up to a thousand contacts with a $200 one-time setup fee. And don’t forget: DonorSnap prides themselves on offering completely all-inclusive software packages, so even the smallest nonprofits can take advantage of all of their great features!
2. Donor Databases for Medium-Sized NonprofitsIf your organization is smack dab in the middle, you’ve got a little bit of money to invest in donor management, and your number of constituents is growing. Even if you’re quickly on the rise, your nonprofit probably doesn’t have the budget to spend an arm and a leg. You’ll need to find a donor database that can accommodate your ever-changing needs and afford you with the flexibility you need to grow your donor list. These middle donor management systems are for you!
SalsaSalsa understands that in order to be successful, your nonprofit has to prioritize donor retention. That’s why their donor management tools are built to help growing nonprofits strategically engage constituents and develop long-term supporter relationships. Salsa can centralize all the disconnected pieces of information you need to operate efficiently and engage donors effectively. With Salsa’s simple reporting features, automated communications, and intuitive donor cultivation tools, your nonprofit can keep track of all donor data in a streamlined manner. But if you already feel overwhelmed with the idea of having such comprehensive knowledge available in one place, don’t fret! Salsa’s easy-to-use interface doesn’t require in-depth IT knowledge, and what’s more, Salsa’s support team is readily available to walk you through any hiccups along the way. Salsa CRM begins at $249 per month and gives you access to a full suite of donor management tools as well as Salsa’s online fundraising, advocacy and marketing solutions.
BloomerangAt Bloomerang, nonprofit success relies on donor engagement and satisfaction. With their database, your donor retention rates are up front and center on the dashboard so you know exactly how your organization is doing. You’ll also get a view of each individual constituent’s giving history to track fundraising success on a macro or micro scale! Bloomerang engagements are measured in “cold,” “warm,” “hot,” and “on fire!” Plus, you’ll get smart reports, a timeline of individual constituents, access to email distribution designed to increase retention and printed direct mail pieces. The middle package offered by Bloomerang is for 5,001 to 15,000 records. Your organization will pay $299 per month for an unlimited number of users and free email and online support. Other packages start at $99 per month for up to 1,000 records or $499 per month for up to 40,000 records.
eTapestryBlackbaud’s eTapestry donor management solution is fully cloud-based to give you the ability to access your unlimited contacts and unlimited users from anywhere. Within one database, your nonprofit will have access to all supporter relationships and their gifts, pledges and payments. eTapestry’s multichannel fundraising tools are flexible enough to allow for a variety of fundraising campaigns, which you’ll be able to track and analyze using your database’s data enrichment tools. The eTapestry middle package runs for $199 per month with up to 5,000 records.
3. Donor Databases for Large NonprofitsAs a large nonprofit, you’ve got more constituents and a little bit more to spend. But, you’ll need a database that can accommodate a significant number of contacts and features without sacrificing usability. If that sounds like the kind of database you’re in the market for, check out these donor management systems that were built to handle large amounts of donors.
Raiser’s Edge Fundraising SoftwareRaiser’s Edge, Blackbaud’s fundraising and relationship management solution, offers tons of different giving options all in one place—major giving, annual fund giving, planned giving and online giving. Plus, you can build a 360-degree view of your supporters and host all of your management in the cloud. With such a strategic look at your constituents at your fingertips, you’ll have no problem retaining current donors and building upon your database through targeted marketing efforts. And we love that there’s a mobile app so you can take Raiser’s Edge on the go. Pricing for Raiser’s Edge is dependent upon your organization’s needs, so you’ll need to contact Blackbaud for a quote.
SalesforceWell known in the for-profit space, Salesforce is also available for large nonprofits with complex fundraising and donor management needs. Instead of sales, track donations and manage your donors like you would a sales contact. After all, nonprofits are in the business of sales. Unique to the Salesforce system, you’ll have access to pre-integrated applications that can help you with events management, volunteer management, fundraising and more. To learn more about their donor management solutions and request pricing information, contact Salesforce.
TrailBlazer Nonprofit ManagementWith TrailBlazer, you can track everything from finances to pledges, donor relationships, all donor touches and more. Each nonprofit has a different set of needs and goals, so TrailBlazer adapts to work with your nonprofit in a customized way. Their donor management tools can help you stay on top of virtually any type of data, including specialized tracking features for members, volunteers, donors, and event guests. You’ll have access to free fundraising tools, cloud-based software and more. Pricing for TrailBlazer is available upon request. What has your experience been with these nonprofit donor management systems? What would you add to the list? Originally posted 3.3.14 — Updated 7.12.17 The post Finding the Right Donor Database for Your Nonprofit (Updated) appeared first on Nonprofit Hub.
Communication is key. You’ve heard it before, and you’re surely going to hear it again. And while it may be glaringly obvious and overused, there’s a reason you’ve heard that didactic little phrase from every teacher, manager or counselor you’ve ever had. Communication is undeniably important. It isn’t just a key—it’s the master key. It unlocks every door, behind which are donor and staff retention, increased fundraising, engaged volunteers and so much more. Let’s get our hands on that key.
Treat your donors and volunteers like customers
If you talk to any for-profit business leader, they’ll likely tell you customer service is a top priority, if not the top priority, for their business. This line of thinking should not be exclusive to for-profit business models. Nonprofits have customers, too, and it’s important that we keep them satisfied. The customers of your nonprofit are your constituents: your donors, your volunteers and anyone else directly affected by your work. They’re all buying into your mission, or, in business terms, your product. So keep your constituents happy by creating open lines of communication. Check up on them, and let them know you’re always available to talk or answer questions. Unhappy customers will take their business elsewhere. Philanthropists won’t stop giving; they’ll just find somewhere else to give. It’s up to you to make sure that doesn’t happen.
Don’t be condescending
We’ve all been treated like a Kindergartener in conversation, and it isn’t fun. More often than not, we don’t intend to be rude or condescending. We’re so caught up in doing what we love that we forget to meet people where they’re at. Don’t assume that someone knows all about your organization, even if they’re a donor or volunteer.
If you’re interacting with someone who knows nothing about your work, try putting yourself in their shoes. How would you want to be talked to if you were learning about an organization for the first time? Try to put your organization’s work in simple and relatable terms. Don’t use any confusing jargon or insider language used by you and your staff. Assume they know nothing, and go from there. Remember: it’s better to climb from the ground than fall from the ladder.
Create an elevator pitch
Your constituents include potential donors and volunteers, too. And while a lot of them may hear about your organization through your website or fundraising campaigns, it’s imperative that you’re able to verbally communicate your mission. Enter: the elevator pitch. An elevator pitch is a 30-60 second spiel which succinctly captures your organization’s purpose. Be specific, be confident, and, most importantly, be quick—after all, the average adult attention span is about eight seconds.
The best elevator pitches are easy to memorize and recite. It’s important not to sound robotic, but if every member of your organization has a stellar elevator pitch, word of mouth will be your best friend. Plus, if someone is particularly impressed by your elevator pitch, they’re more likely to share it with their peers. It’s like nonprofit gossip, which is, of course, the best kind of gossip.
It’s easy to get caught up in the day-to-day operations of your organization and forget the importance of communication. Just take a step back and imagine you’re on the outside looking in. Communicate clearly, succinctly and with humility. Remember that the customer (your donors and volunteers) is always right. Communication is key, and if you remember these helpful tips, just imagine all the doors you can open.
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