“The organizations that succeed realize that offering a remarkable product with a great story is more important and more profitable than doing what everyone else is doing just a bit better.”
-Seth Godin
Digital Marketing
I provide ongoing management of your entire digital marketing plan including:
WEBSITE
- Mobile friendly design and development
- Content updates
- Banner and graphic element updates
- Website troubleshooting and fixes
SEO
- Keyword research
- Organic page rank optimization
- Analytics and reports
CRM
- Lead generation
- Campaign landing pages
- Customer, client and user management
EMAIL CAMPAIGN
- Creative direction
- HTML email template design and development
- List segmentation
- Email scheduling
SOCIAL MEDIA
- Creative direction
- Content management
- Post scheduling and management
Recent Projects
Full Bloom Summer Dance Party: A Benefit for the Kelly Strayhorn Theater 2017
I was very happy to have the opportunity to guide the creative direction and branding for FULL BLOOM 2017. My services included producing a variety of print materials for the event as well as digital assets. Full Bloom is the Kelly Strayhorn Theater’s annual benefit bash and celebration of summer in the city! Every June, East Liberty heats up as crowds from all corners of the city converge at Full Bloom for live performances, food and drinks from the East End’s best bars and restaurants, and a dance floor that’s home to the best movers and shakers in the city.
Green and Bridges: Certified Public Accountants in Carnegie, PA
This CPA firm hired me to guide their creative direction and branding, as well as developing an entire new website. Green & Bridges is a full-service accounting firm, offering a broad range of services for business owners, executives, independent professionals, and families. The CPA firm has been a “main street” business in Carnegie for almost 30 years, supporting local arts and sporting events, always focused on making a positive impact in the community and on top-notch personal service.
Holland Search Services: Executive Search Specialist with 24 Years of Experience
Holland Search Services hired me to create their logo and creative direction, as well as print materials and website. The company has Twenty-four years of executive search experience based on empirical research in assessing and predicting human behavior to deliver what is most important: great candidates who hit the ground running and deliver significant investor returns.
Aids Free Pittsburgh: Advocating for Health and Empowerment
I worked with AIDS Free Pittsburgh to design and develop various resources including: website, brochures, wallet cards, and posters. The campaign was based around Pre-Exposure Prophylaxis (PrEP) to provide information and where to access PrEP in Allegheny County, PA. PrEP is a pill that can reduce your chances of becoming infected with HIV by over 90%, if taken daily. PrEP (brand name Truvada) is given to people who are HIV-negative, but who may be at risk for contracting the virus.